Company History

Our Legacy
Innovative Solutions Since 1970
Founded in 1970 by James O. Westbrooks, Prestige Sales Company, Inc. (now Prestige) began as a dedicated supplier for the dairy and cold storage industry. Over the years, our focus has evolved, leading us to specialize in advanced storage equipment and material handling products. Our journey from a niche supplier to a leader in full-service storage and material handling reflects our commitment to quality and innovation.
Prestige proudly stands as a testament to enduring excellence in the industry. From institutions to government agencies, we cater to a wide range of clients, providing top-tier solutions. As the largest stocking distributor of Steel King Industries racking and Lyon Workspace Products in the Southeast, our inventory is unmatched. Our ability to quickly ship and reduce project lead time with our stock inventory of products at competitive rates sets us apart from the competition.
Comprehensive Services, Tailored Solutions
Expertly Designed to Meet Your Unique Storage Challenges
Our service spectrum has grown to encompass turnkey project management. Our skilled crews, capable of traveling nationally but heavily focused in the Southeast, are the backbone of our solutions. At Prestige, we not only offer a wide range of new products but also a varied selection of used equipment. This diverse inventory ensures that we can meet any storage or material handling need, no matter the constraints.
Our commitment to innovation and quality remains unwavering as we continue to expand our offerings. Each project we undertake is a step forward in our mission to help every customer we work with identify the optimal storage and material handling solution for their operation, and support them throughout the entire sale, installation, and aftermarket service process.

Our Team's Core Values
Embodied Commitments Shaping Our Service, Solutions, and Success
Quality
Take pride in every detail. What we build and the care we bring to every task reflects who we are. We’re committed to safety, precision, and delivering results that stand the test of time.
Integrity
Do what’s right, even when it’s not the easy path. Be honest, take ownership, and show respect to everyone. Trust is built through consistency in what we do and how we treat others.
Ingenuity
Think beyond the task at hand. Your ideas, experience, and creativity help us find better ways to work. Developing smart, practical solutions is what sets us apart and moves us forward.
Adaptability
Every project is different. Stay flexible, stay sharp, and be ready to adjust. Solving problems and moving forward means adapting in real time—without losing focus of the primary goal.
Decades of Innovation
The Evolution of Prestige Sales Company
1970: Establishment
Founded in 1970 by James O Westbrooks, Prestige Sales Company began its journey in Chattanooga, TN, setting the stage for a legacy in storage and material handling solutions.
1980: Diversifying into General Storage & Material Handling
Prestige Sales Company strategically expanded its scope, transitioning from specializing in dairy-specific storage products to offering a wide range of general storage and material handling equipment.
1985: Revolutionizing the Industry with Wholesale Model
Prestige Sales Company pioneered a transformative change in the storage and material handling industry by introducing the wholesale model. This innovative approach not only revolutionized industry practices but also significantly expanded Prestige Sales Company's market reach and influence.
1993: Transition to Direct-to-Consumer Sales
Prestige Sales Company made a strategic shift from its wholesale business model to direct-to-consumer sales. This transition opened new avenues for growth and allowed Prestige Sales Company to engage more closely with its customer base, offering tailored solutions and personalized service.
2000: Expansion of Product Range & Installation Services
Prestige Sales Company significantly broadened its portfolio by introducing an array of new products, including Mezzanines and Modular Offices, among others. This year also marked the establishment of the Prestige Sales Company installation team, a pivotal development that enhanced our service capabilities and provided clients with comprehensive, end-to-end solutions.
2019: Embracing Advanced Technology with Modula
Recognizing the critical importance of cost-efficiency and cutting-edge technology, Prestige Sales Company formed a strategic partnership with Modula, a front-runner in storage automation. This collaboration marked the introduction of an innovative product line at Prestige Sales Company, aligning with the evolving demands of the industry and setting new standards in automated storage solutions.
2023: Brand Evolution to "Prestige"
Prestige Sales Company embraced a major brand refresh to "Prestige," reflecting its evolution and future-focused vision. It's a strategic step, enhancing our market presence and aligning with our technological advancements, poised to drive future growth.